AI and the bottom line: where firms are actually seeing margin gains

11:00 BST
September 15, 2026
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CMap x Building Webinar

Every firm is under pressure to do more with less, and AI keeps getting pitched as the answer. But what does that actually look like day-to-day, and what's the actual impact on your profit margin?

This webinar brings together AEC firm leaders and industry experts to discuss where AI is genuinely moving the needle on profitability today. Our panel will share real experience of adopting AI across their operations, the results they've seen, and what firms should prioritise if profitability, not just efficiency, is the goal.

What you'll learn

Where AI is delivering measurable margin improvement today
The profitability levers AI can influence: utilisation, forecasting, fee accuracy, resourcing
Practical lessons from firms who've implemented AI tools
What firms should look at first if margin, not just productivity, is the priority
Speakers
David Rockhill
Global Service Executive, Arcadis
Derek Murray
Digital Strategy Lead, Mott MacDonald
Tom Rains
Product Marketing Manager, CMap
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