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Most exits don’t break at the negotiating table.
They break months earlier - because of decisions founders didn't realize mattered.
These aren't obvious mistakes, either. They only become visible when it's too late; when you're alreday in the deal process and it's expensive and stressful to fix them.
Manny Clark, a member of Winstead’s Corporate, Securities/M&A Practice Group, has extensive experience in complex transactional matters and has deep experience counseling private equity funds within the consulting industry.
So we invited him onto an episode of The Consulting Pulse to ask: what are the biggest exit mistakes consulting founders don't know they're making?
Here are some of the biggest ones:
Founders know certain employees are critical to the business. They’ve had conversations, and there’s a shared understanding that “they’ll get equity at some point."
But then nothing is formally issued. And then the deal comes.
Suddenly, those employees expect to particpate in the exit.
Suddenly, buyers expect them to be locked in post-deal.
Suddenly, founders are trying to formalize equity right before closing.
In the worst-case scenario, key employees will realize their position during the deal... and use that to their leverage (e.g. "This deal won't happen until we're taken care of").
At that point, they're not in the wrong.
Hear Manny live at ConCon26 on May 14th 2026, where he'll be speaking on 'The Biggest Investor & Exit Pitfalls'!
Speed matters for growing firms. Deals are often done with trust, with conversations replacing contracts.
But when a transaction actually happens, founders often discover:
This becomes a problem because buyers aren't buying intentions, but structure.
If something isn't written down, it can be due diligenced, which creates risk - and risk can lead to a lower valuation or a stalled deal.
In some cases, this can create interal disputes between partners, multiple legal teams representing different interests, and delays that kill momentum entirely.
Plenty of consulting firms run perfectly well day-to-day with cash-based accounting, inconsistent revenue recognition, and limited financial controls.
While this might work in the everyday, it doesn't when you're trying to sell.
Because buyers see unclear margins, inconsistent performance, and difficulty understanding true profitability.
And when they can't trust the numbers, they'll do one of two things:
Deals don't always fall apart at valuation. They often fall apart in due dilligence, when the financial story doesn't hold up.
Some of the most expensive mistakes are the least visible:
These aren't things most founders will think about while growing the business, but in a transaction, the buyer is stepping into your structure (as well as your history).
If something's off, it can lead to significant purchase price reductions, complex restructuring requirements... or even deals collapsing entirely.
And by the time it's discovered, it's very hard to find a quick fix.
It's natural for anxiety to spike when you get into a deal.
Which leads to a lot of energy going into questions like:
While these are valid concerns, they often get too much attention.
The reality is that post-deal claims do happen, but they're relatively rare. Most deals don't blow up after closing.
So be sure not to overlook how you can maximize the upside of the deal.
So, here you are, at the exit. Woo-hoo - the finish line!
...Except it's often the beginning of a new phase.
A new phase of earn-outs tied to performance, rollover equity in a largher platform, and integration into a new organization.
So, if you're looking to get the most value, don't just focus on the price at closing.
Focus on how the business will perform post-transaction.
Focus on how they plug into the new structure.
Focus on how you can leverage the buyer's platform, network, and capital.
That's where a significant portion of value is often created.
Things might look aligned in multi-partner firms... until there's real money on the table.
Then, differences surface:
Without clear mechanisms in place, negotiations will become internal before they're external, and deals will slow down significantly.
The firms that avoid this:
None of these are dramatic or obvious mistakes. They're small delays and informal decisions, with a "we'll deal with it later" approach, that don't seem critical on their own.
But together, they determine whether your deal runs smoothly, gets discounted, or never happens at all.
Exits are built years before they happen. The firms that achieve the best outcomes:
By the time you're in a deal, you're not building value anymore... you're proving it!
